1. CAMPAIGN OBJECTIVES
We determine your objectives and completely understand your requirements and expectations. This involves taking a very thorough brief in order to establish the best campaign solution and source the very best influencers to collaborate with.
WaR develop a complete campaign solution to meet your objectives, creating content ideas to effectively portray your message; media platforms to utilize, the minimum ‘booked’ audience across all platforms and the total number of influencers to partner with.
3. 2ND SUBMISSION
Discuss all aspects of the proposal and any amendments required for 2nd submission, next steps, and sign off procedures.
4. INFLUENCER CONFIRMATION AND BRIEFING
WaR Identifies influencers to partner with. Selection is primarily data driven using in-house analytical programs; demographic, engagement rates, content suitability and many other metrics to ensure the right match. We generate an influencer briefing document specific to the project, which is approved by you before being distributed to the talent.
5. PROJECT TIMELINE
From delivery of assets through to dates of final content. We establish what is required when/timings for content approval/ and every other detail required in the overseeing of content production, approval and publishing.
6. PROJECT MANAGEMENT
We are in regular contact with all stakeholders throughout the activities, ensuring you are updated as the campaign progresses.
7. POST PROJECT REPORT
Within 14 days you will receive a detailed report of individual site and total project reach and engagement.
Post project client side statistics and findings help us determine the very best strategy for future activities.